Karl Beckham

The Many Aspects of Auto Sales Careers



Posted: Wednesday, January 26, 2011

by Karl Beckham
Car Sales Professional

When you think about auto sales careers the first thought is that of being a car salesman, but that is only one aspect of many that covers automobile sales vocations. Being a car salesman can be the starting point of a very fruitful and rewarding career. If you aspire to climb the ladder there are many different avenues you can pursue. The following is a brief overview of the options that are available to the right person that is determined to make some big money in the car business. They start at the entry level and the income potential goes up from there and there is good money to be made in the car business.

Car Salesman: This may be an entry level position, but you may be surprised to learn that a good car salesman can earn more than 100K a year. There are many top salesmen that stay in their current profession rather than choose to climb the auto sales career ladder because they don’t want the added responsibility. They are very successful at selling cars and they can make a very good income without having to worry about anybody, but themselves and their customers. After some time in the business they have a following of customers that buys cars over and over while providing them with referral customers.

Sales Manager: In most dealerships the position of sales manager is one that may be a possibility for a top performing salesman that would be a good fit for the position. They manage the sales staff, manage inventory, handle customer complaints, schedule staff and porters and are responsible for the sales vehicles of the dealership. Sometimes they work with customers to close deals when the salesman is unable to do so and monitor the lot and showroom traffic. As you can see there is much more responsibility involved, but it’s a great auto sales career with much earning potential.

Used Car Manager: The tasks of the used car manager involve managing the used car inventory and overseeing the process of preparing vehicles for sale on the lot. They also inspect and evaluate customer trade-ins and determine the amount that the dealer will allow for the trade-in. The used car manager will attend local auto auctions to both buy and sell vehicles and be responsible for the profitability of the used car sales. The auto sales career of a used car manager is one that carries with it much responsibility because the used car sales are vital to the profitability of a dealership.

General Manager: There is only one position higher than the general manager of a car dealership and that is the owner. Depending on the size of the dealer the owner and general manager may be the same person, but that is not the case in most dealerships and then they report to the owner. The general manager is responsible for the operation and profitability of the entire dealership. That includes sales, service and the parts department and at some dealers that may also include the body shop. The General Manager (GM) is paid according to the profit the dealership makes after all expenses are paid. So the GM needs to run a tight ship in order to make a respectable income and have a rewarding auto sales career. Their income could be two or many more times than that of a good car salesman depending on the size and location of the dealer.

These are the most prominent positions in an auto sales career, but there are others. There can be several levels of sales managers, and even sales people such as an Internet Sales Manager. There are many possibilities for advancement and fantastic earning potential in the car business. Find the automobile sales careers that best suit you and you can make a bundle.

This article was written by Karl Beckham that works in the retail auto industry and teaches people how to be a successful car salesman. Karl has a blog that covers all about being selling cars for a living and is the author of a car salesman book to help sales people sell more cars.
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